Sovremennye tendencii k issledovaniyu yazykovyh yavleniy s poziciy antropocentricheskoy paradigmy znaniy obuslavlivayut znachitel'nyy interes k izucheniyu sistemy sobytiynyh koordinat suschestvuyuschey social'noy real'nosti. Sobytie, kotoroe predstavlyaet soboy slozhnyy kompleks vzaimodeystvuyuschih komponentov (uchastniki, deystvie, prostranstvo, vremya, ocenka vneshnim sub'ektom), yavlyaetsya unikal'nym elementom ob'ektivnoy deystvitel'nosti, odnako traektoriya vospriyatiya sobytiya kak fenomena social'nogo bytiya zavisima ot vektora ego ocenki. Kazhdyy otdel'nyy komponent ontologicheskoy struktury sobytiya mozhet profilirovat'sya, porozhdaya novoe «prochtenie» referentnogo sobytiya. Interesnym predstavlyaetsya izuchenie sredstv yazykovoy reprezentacii profilirovaniya sobytiynoy modeli. Dinamika razvitiya yazykovyh sredstv reprezentacii sobytiy naibolee ochevidno proslezhivaetsya v lingvisticheskoy tkani mediapoliticheskogo diskursa, kotoryy po svoey prirode prednaznachen dlya osuschestvleniya interpretacii sistemy sobytiy. Rezul'tatom slovotvorchestva predstaviteley mediynogo soobschestva stanovitsya poyavlenie znachitel'nogo chisla neologizmov i tak nazyvaemyh avtorskih okkazionalizmov, kotorye sleduet rassmatrivat' v kachestve neot'emlemoy harakteristiki emocional'no-ekspressivnogo komponenta mediatekstov. Nestandartnost' podobnyh yazykovyh edinic obespechivaet ih vysokiy aksiologicheskiy potencial. Osnovnym istochnikom issledovatel'skogo materiala v stat'e vystupayut angloyazychnye sredstva massovoy informacii. Analiz lingvisticheskogo materiala provoditsya na fragmentah mediapoliticheskogo diskursa (2016-2018 gg.), fokusiruyuschihsya na opisanii politiki deystvuyuschego prezidenta Soedinennyh Shtatov Ameriki Donal'da Trampa. V stat'e privodyatsya vyderzhki iz original'nyh tekstov i perevod na russkiy yazyk, vypolnennyy avtorom stat'i. Otdel'nye okkazionalizmy ne predstavlyayut soboy ser'eznoy slozhnosti dlya perevodcheskoy raboty, poskol'ku ih slovoobrazovatel'naya model' shodna s temi, chto suschestvuyut v sovremennom russkom yazyke. Odnako nekotorye yazykovye edinicy sozdayutsya kak rezul'tat yazykovoy igry, chto oslozhnyaet ih peredachu pri perevode.
sobytie, kategoriya sobytiynosti, sobytiynye imena, neologizmy, okkazionalizmy
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